Season 2 Intro | What Brands Want

[00:00:00] Lights are bright, we chase the sight. Media Dreams welcome to the Publisher's Playbook Season 2. I'm your host, Jared Grimm from impact.com hey, are you one of the over 200,000 publishers and creators in the impact.com marketplace? Well, if so, you've come to the right place. In season one, you might remember we covered big topics like Google's unpredictable algorithm changes, the rise of Reddit, and the art and science retail media. Well, this season or laser focused on just one thing and one thing only, and that's what do brands really want from publishers and creators? I'll be talking to the most innovative product manufacturers, software companies, and consumer brand marketers to find out. What are they really looking for in a partner? These marketers are super excited to expand their partnership programs and they're looking for the right fit. So are you it? Well, stop guessing and start promoting the products and services your audiences will love. [00:00:54] Welcome to Season two of the Publisher's Playbook.